Build for businesses > Manage your social media

Manage your social media

Plan, create, and execute successful social media marketing campaigns.

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Drive the right campaigns with the right data insights

Target highly tailored audiences

Identify the key players to engage in a conversation so you can effectively target your campaigns.

Track social marketing campaigns

Track and analyze the success of your campaigns so you can inform stakeholders and make better business decisions.

Ensure long-term campaign success

Craft campaigns with long-term potential, by supplying the research, implementation, and tracking required for success.

Get started with these endpoints

Filtered stream

Filter the real-time stream of public Tweets.

Search Tweets

Surface Twitter conversations about a specific topic or event.

Easily manage your social strategy

Use the Business product track

This product track is most used by B2B or B2C businesses, from small business to enterprise, building solutions that help other people and business better understand and engage with the conversation on Twitter.

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Take the next step

In order to access the Twitter API, you need to apply first.  Don’t know which product track to choose? We’ll help you decide which is best for you when you apply.