Twitter Ads API
Optimize ads operations, from automated ads management and customer audience segments to ads analytics.

Migrate to v12 of the Twitter Ads API!
Bring innovation and efficiency to advertising on Twitter
Creative
Enrich Tweets with Twitter’s native creative format, Cards. Cards are interactive units with media that can be included in organic and/or promoted Tweets.
Custom audiences
Pass unique audience segments to advertisers for activation. Custom audiences can be included, excluded, or modeled to reach similar people on Twitter.
Advertising analytics
Granular insights of ad campaigns by a full range of metrics. Understand the impact of campaigns to influence marketing decisions.
Measurement
Measure performance of ad campaigns to inform optimization with website and Mobile App conversions.
Campaign management
Programmatically create, schedule, and manage advertising campaigns to engage people on Twitter.