Creatives

Cards

Run in Postman ❯ 

Note: To associate a card with a Tweet, use the card_uri parameter with either the POST accounts/:account_id/tweet, POST statuses/update, POST accounts/:account_id/scheduled_tweets, or the POST accounts/:account_id/draft_tweets endpoints.

GET accounts/:account_id/cards

Retrieve details for some or all cards associated with the current account.

Note: This only returns cards that were created using the POST accounts/:account_id/cards endpoint. Cards created using other endpoints are not returned.

Resource URL

https://ads-api.twitter.com/11/accounts/:account_id/cards

Parameters

Name Description
account_id
required

The identifier for the leveraged account. Appears within the resource's path and is generally a required parameter for all Advertiser API requests excluding GET accounts. The specified account must be associated with the authenticated user.

Type: string

Example: 18ce54d4x5t
card_types
optional

Scope the response to just the desired card types by specifying a comma-separated list of enum values.

Type: enum

Possible values: IMAGE_APP, IMAGE_CAROUSEL_APP, IMAGE_CAROUSEL_WEBSITE, IMAGE_MULTI_DEST_CAROUSEL_APP, IMAGE_MULTI_DEST_CAROUSEL_WEBSITE, IMAGE_WEBSITE, MIXED_MEDIA_MULTI_DEST_CAROUSEL_APP, MIXED_MEDIA_MULTI_DEST_CAROUSEL_WEBSITE, MIXED_MEDIA_SINGLE_DEST_CAROUSEL_APP, MIXED_MEDIA_SINGLE_DEST_CAROUSEL_WEBSITE, VIDEO_APP, VIDEO_CAROUSEL_APP, VIDEO_CAROUSEL_WEBSITE, VIDEO_MULTI_DEST_CAROUSEL_APP, VIDEO_MULTI_DEST_CAROUSEL_WEBSITE, VIDEO_WEBSITE
card_ids
optional

Scope the response to just the desired cards by specifying a comma-separated list of identifiers. Up to 200 card IDs may be provided.

Type: string

Example: 1044294149527166979,1044301099031658496
card_uris
optional

Scope the response to just the desired cards by specifying a comma-separated list of identifiers. Up to 200 card URI values may be provided.

Type: string

Example: card://1044294149527166979,card://1044301099031658496
count
optional

Specifies the number of records to try and retrieve per distinct request.

Type: int

Default: 100
Min, Max: 1, 1000
cursor
optional

Specifies a cursor to get the next page of results. See Pagination for more information.

Type: string

Example: 8x7v00oow
include_legacy_cards
optional

Include legacy website and app cards in the response. Legacy cards are those whose resource URL has the following format: accounts/:account_id/cards/:card_type. See this developer forum post for additional context.

Type: boolean

Default: false
Possible values: true, false
q
optional

An optional query to scope cards by name. Omit this parameter to retrieve all. Maximum length: 80 characters.

Note: This performs case-insensitive prefix matching.

Type: string

Example: dtc
sort_by
optional

Sorts by supported attribute in ascending or descending order. See Sorting for more information.

Type: string

Example: created_at-asc
with_deleted
optional

Include deleted results in your request.

Type: boolean

Default: false
Possible values: true, false

Example Request

GET https://ads-api.twitter.com/11/accounts/18ce54d4x5t/cards?count=1

Example Response

{
  "request": {
    "params": {
      "count": 1,
      "account_id": "18ce54d4x5t"
    }
  },
  "next_cursor": "8wzvldqtc",
  "data": [
    {
      "name": "deep link",
      "components": [
        {
          "type": "SWIPEABLE_MEDIA",
          "media_keys": [
            "3_1073727809120419840",
            "3_1075096386931052545"
          ]
        },
        {
          "type": "BUTTON",
          "label": {
            "type": "ENUM",
            "value": "OPEN"
          },
          "destination": {
            "type": "APP",
            "country_code": "US",
            "googleplay_app_id": "com.twitter.android",
            "googleplay_deep_link": "twitter://user?screen_name=apimctestface"
          }
        }
      ],
      "created_at": "2020-10-28T20:47:52Z",
      "card_uri": "card://1321554298900107264",
      "id": "1321554298900107264",
      "updated_at": "2020-10-28T20:47:52Z",
      "deleted": false,
      "card_type": "IMAGE_CAROUSEL_APP"
    }
  ]
}

GET accounts/:account_id/cards/:card_id

Retrieve details for a single card associated with the current account.

Resource URL

https://ads-api.twitter.com/11/accounts/:account_id/cards/:card_id

Parameters

Name Description
account_id
required

The identifier for the leveraged account. Appears within the resource's path and is generally a required parameter for all Advertiser API requests excluding GET accounts. The specified account must be associated with the authenticated user.

Type: string

Example: 18ce54d4x5t
card_id
required

The id of the cards.

Type: string

Example: 1044294149527166979
with_deleted
optional

Include deleted results in your request.

Type: boolean

Default: false
Possible values: true, false

Example Request

GET https://ads-api.twitter.com/11/accounts/18ce54d4x5t/cards/1321554298900107264

Example Response

{
  "request": {
    "params": {
      "account_id": "18ce54d4x5t",
      "card_id": "1321554298900107264"
    }
  },
  "data": [
    {
      "name": "deep link",
      "components": [
        {
          "type": "SWIPEABLE_MEDIA",
          "media_keys": [
            "3_1073727809120419840",
            "3_1075096386931052545"
          ]
        },
        {
          "type": "BUTTON",
          "label": {
            "type": "ENUM",
            "value": "OPEN"
          },
          "destination": {
            "type": "APP",
            "country_code": "US",
            "googleplay_app_id": "com.twitter.android",
            "googleplay_deep_link": "twitter://user?screen_name=apimctestface"
          }
        }
      ],
      "created_at": "2020-10-28T20:47:52Z",
      "card_uri": "card://1321554298900107264",
      "id": "1321554298900107264",
      "updated_at": "2020-10-28T20:47:52Z",
      "deleted": false,
      "card_type": "IMAGE_CAROUSEL_APP"
    }
  ]
}

POST accounts/:account_id/cards

Create a new card associated to the specified account.

Card create requests only accept JSON POST bodies. The Content-Type must be set to application/json.

See our Carousels Guide for a detailed usage example.

Resource URL

https://ads-api.twitter.com/11/accounts/:account_id/cards

Parameters

The JSON POST body must include a card name and an array of components. Components are represented as objects and describe the advertiser-facing attributes of the card.

The following example shows the general structure of the payload (but includes non-working information).

{
  "name": "some name",
  "components": [
    {
      "type": "TYPE_ENUM",
      "key": "value"
    }
  ]
}

Additional information on components below.

Name Description
account_id
required

The identifier for the leveraged account. Appears within the resource's path and is generally a required parameter for all Advertiser API requests excluding GET accounts. The specified account must be associated with the authenticated user.

Type: string

Example: 18ce54d4x5t
name
required

The name for the card. Maximum length: 80 characters.

Type: string

Example: component based card
components
sometimes required

Describes the components to use to create the card. Additional information below.

Cannot be specified along with slides.

Note: The order of the components is important.

Type: array of objects
slides
sometimes required

Use this array of array to create Multi-Destination Carousels.

Describes each card as a grouping of components. Each slide should be a complete representation of a card.

Cannot be specified along with components.

Note: The order of each slide is important.

Type: array of array

Components

Every component must include a type field which determines the object's schema. The Ads API supports the following component types, grouped into media- and description-based components.

  • Media:
    • MEDIA: single video or image
    • SWIPEABLE_MEDIA: between 2-6 videos or images
  • Description:
    • DETAILS
    • BUTTON

Each component has a set of required fields (in addition to the type key). These are listed in the following table.

Component type Field Value type
MEDIA media_key string
SWIPEABLE_MEDIA media_keys array of strings
DETAILS title
destination		 string
object
BUTTON label
destination		 object
object

The following is an example of a BUTTON component in the context of the components array (intentionally omitting the name key). (The ellipses indicate places where more information would need to be specified.)

{
  "components": [
    {
      "type": "BUTTON",
      "label": {
        ...
      },
      "destination": {
        ...
      }
    }
  ]
}

The order in which the component objects are specified defines the top-to-bottom order in which they will be rendered. Cards must be created using one media-based component and either a DETAILS or BUTTON component. Description-based components are rendered under media and have associated destinations, either URLs or mobile apps.

Label

Labels define the text shown on buttons and, therefore, only apply to the BUTTON component. Label objects have two required keys: type and value. The type must be set to ENUM and the value can be one of: BOOK, CONNECT, INSTALL, OPEN, ORDER, PLAY, or SHOP.

Building on the previous example, the following shows the label object within the BUTTON component.

{
  "components": [
    {
      "type": "BUTTON",
      "label": {
        "type": "ENUM",
        "value": "INSTALL"
      },
      "destination": {
        ...
      }
    }
  ]
}

Destination

Destinations are where advertisers intend to take users. They are always required within DETAILS or BUTTON components. There are two destination types: WEBSITE or APP.

Note: Website destinations can only be used with DETAILS components and app destinations can only be used with BUTTON components.

Website Destination
Name Description
type
required

The destination type, which determines its schema.

Type: enum

Possible values: WEBSITE
url
required

The URL of the website to redirect a user to.

Type: string

Example: https://twittercommunity.com/c/advertiser-api
App Destination
Name Description
type
required

The destination type, which determines its schema.

Type: enum

Possible values: APP
country_code
required

The ISO 3166-1 alpha-2 two-letter code for the country where the app is sold.

Type: string

Example: US
googleplay_app_id
sometimes required

The Google Play application package name.

Note: At least one of following is required: ios_app_store_identifier or googleplay_app_id.

Type: string

Example: com.twitter.android
ios_app_store_identifier
sometimes required

The iOS app store identifier.

Note: At least one of following is required: ios_app_store_identifier or googleplay_app_id.

Type: string

Example: 333903271
googleplay_deep_link
optional

A deep link into the Android app you're promoting.

Note: Can only be used if an googleplay_app_id has been provided.

Type: string
ios_deep_link
optional

A deep link into the iOS app you're promoting.

Note: Can only be used if an ios_app_store_identifier has been provided.

Type: string

Example Request

POST https://ads-api.twitter.com/11/accounts/18ce54d4x5t/cards

{
  "name": "components create cards",
  "components": [
    {
      "type": "MEDIA",
      "media_key": "3_1323490622599176192"
    },
    {
      "type": "BUTTON",
      "label": {
        "type": "ENUM",
        "value": "INSTALL"
      },
      "destination": {
        "type": "APP",
        "country_code": "US",
        "googleplay_app_id": "com.twitter.android"
      }
    }
  ]
}

Example Response

{
  "request": {
    "params": {
      "account_id": "18ce54d4x5t"
    }
  },
  "data": {
    "name": "components create cards",
    "components": [
      {
        "type": "MEDIA",
        "media_key": "3_1323490622599176192"
      },
      {
        "type": "BUTTON",
        "label": {
          "type": "ENUM",
          "value": "INSTALL"
        },
        "destination": {
          "type": "APP",
          "country_code": "US",
          "googleplay_app_id": "com.twitter.android"
        }
      }
    ],
    "created_at": "2020-11-11T05:42:25Z",
    "card_uri": "card://1326399865065238531",
    "id": "1321554298900107264",
    "updated_at": "2020-11-11T05:42:25Z",
    "deleted": false,
    "card_type": "IMAGE_APP"
  }
}

PUT accounts/:account_id/cards

Update the specified associated with the current account.

Card edit requests only accept JSON POST bodies. The Content-Type must be set to application/json.

Resource URL

https://ads-api.twitter.com/11/accounts/:account_id/cards

Parameters

The JSON POST body must include the parameters that will be updated. The request will replace each field with the parameters specified within the payload. Components are represented as objects and describe the advertiser-facing attributes of the card.

The following example shows the general structure of the payload (but includes non-working information).

{
  "name": "some name",
  "components": [
    {
      "type": "TYPE_ENUM",
      "key": "value"
    }
  ]
}

Additional information on components and slides in POST accounts/:account_id/cards.

Name Description
account_id
required

The identifier for the leveraged account. Appears within the resource's path and is generally a required parameter for all Advertiser API requests excluding GET accounts. The specified account must be associated with the authenticated user.

Type: string

Example: 18ce54d4x5t
name
optional

The name for the card. Maximum length: 80 characters.

Type: string

Example: component based card
components
optional

Describes the components to use to update the card. Additional information below.

Cannot be specified along with slides.

Note: The order of the components is important.

Type: array of objects
slides
optional

Use this array of array to update Multi-Destination Carousels.

Describes each card as a grouping of components. Each slide should be a complete representation of a card.

Cannot be specified along with components.

Note: The order of each slide is important.

Type: array of array

Example Request

This example updates both the name and removes one of the media_keys from the components field from the example above.

PUT https://ads-api.twitter.com/11/accounts/18ce54d4x5t/cards/1321554298900107264

{
  "name": "changed name",
  "components": [
    {
      "type": "SWIPEABLE_MEDIA",
      "media_keys": [
        "3_1075096386931052545"
      ]
    },
    {
      "type": "BUTTON",
      "label": {
        "type": "ENUM",
        "value": "OPEN"
      },
      "destination": {
        "type": "APP",
        "country_code": "US",
        "googleplay_app_id": "com.twitter.android",
        "googleplay_deep_link": "twitter://user?screen_name=apimctestface"
      }
    }
  ]
}

Example Response

{
  "request": {
    "params": {
      "account_id": "18ce54d4x5t",
      "card_id": "1321554298900107264"
    }
  },
  "data": [
    {
      "name": "changed name",
      "components": [
        {
          "type": "SWIPEABLE_MEDIA",
          "media_keys": [
            "3_1075096386931052545"
          ]
        },
        {
          "type": "BUTTON",
          "label": {
            "type": "ENUM",
            "value": "OPEN"
          },
          "destination": {
            "type": "APP",
            "country_code": "US",
            "googleplay_app_id": "com.twitter.android",
            "googleplay_deep_link": "twitter://user?screen_name=apimctestface"
          }
        }
      ],
      "created_at": "2020-10-28T20:47:52Z",
      "card_uri": "card://1321554298900107264",
      "id": "1321554298900107264",
      "updated_at": "2020-10-29T20:47:52Z",
      "deleted": false,
      "card_type": "IMAGE_CAROUSEL_APP"
    }
  ]
}

DELETE accounts/:account_id/cards/:card_id

Delete the specified card belonging to the current account.

Resource URL

https://ads-api.twitter.com/11/accounts/:account_id/cards/:card_id

Parameters

Name Description
account_id
required

The identifier for the leveraged account. Appears within the resource's path and is generally a required parameter for all Advertiser API requests excluding GET accounts. The specified account must be associated with the authenticated user.

Type: string

Example: 18ce54d4x5t
card_id
required

The id of the card to be deleted.

Type: string

Example: 1044294149527166979

Example Request

DELETE https://ads-api.twitter.com/11/accounts/18ce54d4x5t/cards/1321554298900107264

Example Response

{
  "request": {
    "params": {
      "account_id": "18ce54d4x5t",
      "card_id": "1321554298900107264"
    }
  },
  "data": [
    {
      "name": "deep link",
      "components": [
        {
          "type": "SWIPEABLE_MEDIA",
          "media_keys": [
            "3_1073727809120419840",
            "3_1075096386931052545"
          ]
        },
        {
          "type": "BUTTON",
          "label": {
            "type": "ENUM",
            "value": "OPEN"
          },
          "destination": {
            "type": "APP",
            "country_code": "US",
            "googleplay_app_id": "com.twitter.android",
            "googleplay_deep_link": "twitter://user?screen_name=apimctestface"
          }
        }
      ],
      "created_at": "2020-10-28T20:47:52Z",
      "card_uri": "card://1321554298900107264",
      "id": "1321554298900107264",
      "updated_at": "2020-10-29T20:47:52Z",
      "deleted": true,
      "card_type": "IMAGE_CAROUSEL_APP"
    }
  ]
}