Custom Audience Form

Custom Audience Application Form

What type of data will you be passing via the Audience API? *

You or your client's First Party Data
You or your client's sourced Third Party Data
A combination of you or your client's First Party Data and Third Party Data

How do you identify as a business? *

Customer relationship management (CRM)
Customer Data Platform (CDP)
Data Management Platform (DMP)

Please select which methods you or your clients use to curate your audiences. *

Demographics based
Interest based
Transaction based
Encryption (industry-standard cryptographic protocols (TLS 1.2+)) based


Data hashing (SHA-256)

Please confirm that you will abide by our sensitive categories policy and will not provide Twitter with, or enable any advertiser to use on Twitter, any audiences based on the following (read full Policies for conversion tracking and custom audiences):*


  • Alleged or actual commission of a crime
  • Health
  • Genetic and/or biometric data
  • Negative financial status or condition
  • Political affiliation or beliefs
  • Racial or ethnic origin
  • Religious or philosophical affiliation or beliefs
  • Sex life
  • Trade union membership
I agree

Please confirm that you are able to comply with the following requirement when providing audiences for use on Twitter (read full Ads API Agreement)*


If Company receives a user opt-out after such user was included in an audience provided to Twitter, Company must promptly, but no less frequently than once every twenty-four (24) hours, remove such user(s) from any Custom Audience in which such user was included.

I agree


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